Arc Worldwide | Samsung Galaxy Film Concept
Samsung Galaxy is looking to create a global platform that is compelling, relevant and has an engaging story. Their goal is to bring accelerating discoveries and possibilities to life for the consumer. They want to explore the unity of technology and humanity; where discovery and possibility intersects with human desire and unlimited potential is realized.
The Galaxy has the ability to transform how the consumer film is created, consumed and shared. Mobile technology has changed the way people consume pop culture. Technology enabled social evolution; and Galaxy products have provided meaningful innovation to fuel this evolution. We want to shape behavior that injects Samsung Galaxy into the pop culture conversation at all levels. The Galaxy has the ability to break through a crowded film market; most brands want to be involved with film, only a few succeed.
