gnome-SIZED PRICES Campaign | ALDI

We put a beloved ALDI icon to work for the fall and holiday seasons—gnomes! These guys did the heavy lifting of showcasing holiday selection and quality at tiny prices. Never before have fans heard so much voice (and, big personality) from these little guys.

OLV :15 and :06s 

Agency: Digitas  |  CD: Madeline Malachowski  |  ACD: Maria Lewis-Collins  |  W: Melissa Orr