BEAUTY Department REINVENT | Kohl’s

Kohl's Beauty Department revamped to have an entirely new presentation in Cosmetics & Fragrance. The goal of these remodels were to elevate the department, encourage product trail, and improve shopability. These stores received new tables to encourage "Grab-and-Go" purchases and encourage trial "Beauty Bar".  

Kohl's Corporation  |  CD: Brian Bowles  |  AD: Maria Lewis  |  W: Pam Curtis